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Live

A clear website for a karting team

MDL Motorsport races IAME X30 and TKM across the UK and Europe, and also coaches drivers, builds and dynos engines and sells ex-team kit.

mdlmotorsport.co.uk
The MDL Motorsport homepage: a black page with an orange accent, the headline 'Crafting better drivers race by race' and a kart taking a corner on the right

The brief

MDL Motorsport races at the top level in the UK and Europe - and also coaches drivers, builds and dyno-tests engines, runs a workshop and sells ex-team kit.

The brief: an all-new site that shows off the team and its results, and sends each visitor to the right place quickly.

What we built

  • A homepage that leads with the team. Story, results, then services.
  • Results as plain facts. LGM X30 titles, European podiums, Superprix wins.
  • Six services, six pages. Searchers land on the one they need.
  • An engine shop section. Fiche, Top End and Full Build, laid out clearly.
  • A season page. Championships, club rounds and test days.

Design and build

Borrowed from the paddock: a black ground, one orange accent, heavy condensed headlines and timing-screen labels, with the race photography doing the work.

What it covers

HomeAboutSix service pagesEventsContactPrivacy

What was done

  • Strategy - who visits, and what each needs first
  • Design - the visual language and every page layout
  • Development - the build, on desktop and mobile
  • Accessibility - contrast, real text and clear targets

See it live

  • The site is live now, and worth reading as a visitor would.
Visit mdlmotorsport.co.uk
The MDL Motorsport homepage on a phone: the kart photograph on top, then the headline and the two main buttons
the engine shop
The engine shop section: 'Built in-house, proven on the dyno' beside a photograph of a kart engine on the dyno
the full service operation
The services grid: driver coaching, race team and engine building, each with a short description and a learn more link

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